VALORANT MASTERS: LET’S GOOO!!!!

With Masters 2 Reykjavik being the first ever LAN event for Valorant, we were thrilled with the opportunity to create a live-action identity for one of the most exciting FPS properties to come to market. Embracing the experimental and moody visual language established across the esports brand kit, we brought this identity into reality, shooting in some of the most unique production environments available within Iceland, leveraging LED elements, volumetric lighting/haze, and unique in-camera distortion. 

For many of these pro teams it was their first time doing any kind of professional media, so we had an amazing opportunity to work directly with players from all over the world to define what Valorant esports fans can expect from the content at global tournaments going forward. 

CLIENT: Riot Games
DIRECTOR: Josh Frackleton | PRODUCER: Nick Brown
SERVICES PROVIDED: Development, Production, Editing, Color, Sound
Location: Reykjavík, Iceland